U.S. Payments Landscape
In 2015, annual U.S. retail spending was projected to reach $4.7 trillion and to grow at 4% per year
through 2019.5 Payments were not simply a large business; they were also an important touchpoint for
consumers. “Payments are an integral part of everyone’s lives,” said Bailey. “In the U.S., adults make
over 400 payments per year. In some Asian countries, it’s 700 and growing.”
In the U.S., consumers used cash for 25% of their monthly payments by value,
6 while credit and
debit cards comprised 46% of payments by value (see Exhibit 1).7 Although cash was less convenient
for consumers to obtain and use than credit or debit cards, it was more widely accepted. Merchants
saw credit cards as a double-edged sword: credit cards carried transaction fees but also had larger than
average transaction sizes.8
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